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Minnesota Rising 101
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Thursday, December 31, 2015
[Minnesota Rising Dispatch] December 2015
Wednesday, December 30, 2015
Workforce Challenges Spur Region-wide Discussions
By Chet Bodin, Greater Minnesota Rising
As the end of the 2015 nears, it’s important to revisit the trends that inspired Greater Minnesota Rising (GMR), and how our research evolved this year. Economically speaking, 2015 saw a return to unemployment reminiscent of the 1990’s and a record number of job vacancies. It’s likely that Baby Boomers will retire at an even faster pace in 2016, and Millennials will continue to fill the void. What will be missed are the years of experience, vast connections, and leadership traits of the Baby Boomer generation.
As the end of the 2015 nears, it’s important to revisit the trends that inspired Greater Minnesota Rising (GMR), and how our research evolved this year. Economically speaking, 2015 saw a return to unemployment reminiscent of the 1990’s and a record number of job vacancies. It’s likely that Baby Boomers will retire at an even faster pace in 2016, and Millennials will continue to fill the void. What will be missed are the years of experience, vast connections, and leadership traits of the Baby Boomer generation.
These assets, honed over decades, won't be
easy to replace. By numbers alone, it will be nearly impossible. So GMR
set out to qualitatively rethink the environment in which regional industries,
organizations, and communities will operate in and learn how they can
adapt. Specifically, we saw an opportunity to leverage the demographic
shift. Unlike previous generations, high demand for workers will increase
the options for job seekers, making their work and life preferences of pivotal
interest. But the unprecedented generational shift will also challenge
industry's ability to keep up with the times. Not only will employers
need to attract and retain a new workforce; the makeup of that workforce will
largely determine a firm’s outlook, innovation, and cultural purview. In
other words, a worker's life experience in millennial (and even digital)
culture may be as valuable as their years in the workforce. The magnitude
of Millennial influence in every facet of industry cannot be overstated,
and employers need to take notice.
From this premise, our research evolved in
some unexpected but necessary ways. We originally proposed to learn more
about young professionals in northwestern Minnesota, and how those in the
millennial generation might incur leadership. However, it quickly became
clear that the leadership and engagement needed was not only of the millennial
variety. Through academic literature, focus groups, and interviews with
local hiring managers and other stakeholders, we found there are many engaged
and talented young professionals in the region... but attracting and retaining
‘emerging leaders’ was more comprehensive, qualitative, and appropriate to our
study.
In summary, our research indicates that an
emerging leader possesses leadership potential but is ‘untested’ or lacks the
years of experience that a ‘seasoned’ veteran might have (Carucci, 2006). In
addition, our focus groups highlighted several other key factors:
·
While many participants defined
emerging leaders as being young or Millennials, a person of any age can be an
emerging leader.
·
Emerging leaders have started to see
success, but still have the potential and opportunity to grow.
·
An emerging leader could indicate
someone who is emerging into a new field, rather than solely someone who is new
to the workforce.
Most notably, we learned that emerging leaders
are more defined by their circumstances than their age. The strong and
persistent leadership exercised by Baby Boomers for decades has kept leaders
from other generations on the sidelines more often than not, and they're
prepared to play a significant role in the workforce transition. This is
good news for several reasons. Their workplace experience not only
addresses the gap plaguing their younger colleagues, but Gen X leaders have
knowledge of and connections among both Boomers and Millennials. In other
words, they’re in a position to demonstrate leadership that could transcend the
(often negative) perceptions Millennials and Baby Boomers have of each other’s
work habits, values, and approaches to technology.
West Central World Café
In mid-December, Greater Minnesota Rising
(GMR) hosted a World Café session at West Central Initiative in Fergus Falls
with 30 participants from over 100 square miles. The goal was to begin
the process of developing recommendations for how communities can engage and
connect emerging leaders throughout northwestern Minnesota. Guided by
insights we learned in earlier focus group discussions, interviews, and
research; the principles that emerged at the World Café session address the
challenges leaders face when new to a profession, position or location:
1) Relationship-focused. Communities
are people not location. There needs to be face-to-face interaction in
engagement activities.
2) Intentional
welcoming is important to engagement. It is important to be welcomed
by other newcomers and long-time residents. New community members need to be
recruited and participation by long-term residents or established leaders is
key.
3) Shared experiences
and values. Recommendations should build upon shared experiences and
values in order to support openness and generate loyalty.
4) Cause and
issue oriented events. There needs to be a cause or purpose to an
event besides networking. Networking is a desired result, but not a
primary motivation itself.
5) Diverse opportunities. Events
and offerings need a variety of opportunities for different demographics.
Established community organizations should consider how to support newly
arising groups growing out of shared areas of interest, identity, or life
stage.
Interestingly, participants took the process a
step further in a way that was unexpected, but welcomed and necessary.
Participants began identifying potential barriers to implementing region strategies,
given their economic and community realities. By engaging in the
critical process bridging theory with practice, participants of the World Cafe
demonstrated the vision and leadership traits GMR sought to identify in the
region.
It was also encouraging that local
communities and employers from across West Central Minnesota appeared ready to
work together and rebuild/market the life-work balance that Millennials value.
If they are to draw new workers wholesale, rural communities can ill-afford
to approach regional challenges on their own for much longer. By working
together, they can offer a diverse and collaborative atmosphere that emerging
leaders thrive in and Millennials expect.
Carucci, R.A. (2006). Leadership Divided: What Emerging Leaders Need and What You Might Be Missing. Jossey-Bass.
If you are interested in learning more or helping to support Greater Minnesota Rising’s work, please visit our website and/or contact our leadership team.
Carucci, R.A. (2006). Leadership Divided: What Emerging Leaders Need and What You Might Be Missing. Jossey-Bass.
If you are interested in learning more or helping to support Greater Minnesota Rising’s work, please visit our website and/or contact our leadership team.